During Milan Fashion Week this past fall, Ralph Lauren unveiled his newest design concept on Milan’s Via San Barnaba. Interestingly, the retail location within Milan’s “Golden Triangle” on Via Montenapoleone, an area in the heart of the city with some of the most prestigious names in shopping, has since closed its doors.

The Palazzo Ralph Lauren opened its doors to a one-of-a-kind VIP flagship that is available to only their elite customers. The 12,000 square feet private club is designed more like a beautiful home as opposed to a traditional retail setting. There are rooms designed as private shopping suites to provide personalized service and the ultimate shopping experience for their elite customers.  Guests can also enjoy a private cocktail or meal on the beautifully designed rooftop terrace that is outfitted with Ralph Lauren furniture and accessories available for order. Now if I could snag an invitation to shop Palazzo Ralph Lauren next time I am in Italy….hmmmm….

Who will score an invite to Ralph Lauren's new private club in Milan? (Photo: Facebook/Ralph Lauren)Ralph Lauren's historic Milanese building. (Photo: Ralph Lauren)Taking a twirl: ready for this evening’s Spring ‘16 press presentation and debut of the #PalazzoRalphLauren private luxury members club in Milan #MFW20150228_RalphLaurenPalazzo_5089ralph laurenralph lauren palazzoralph lauren palazzoralph lauren palazzoInterior 4Tucked away in a quiet courtyard off of St. Germain: the courtyard at Ralph’s #PFW20150228_RalphLaurenPalazzo_4976Ralph Lauren RTW Spring 2016Photo 01Ralph Lauren RTW Spring 2016

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Photos via Ralph Lauren, Harpers Bazaar, Just Luxe, and WWD and Veranda


    • Reviving Charm says:

      Yes, his spaces are always so elegant and chic. Have you seen the new South Coast Plaza store? The space is stunning I literally stopped in my tracks when I recently saw a gown in that I had bought many, many years ago. I will chalk it up to the fact that classic never goes out of style!

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